2026 Digital Business Trends: Shifting from SEO to GEO Description: In 2026, staying ahead means mastering Generative Engine Optimization (GEO). As users shift from traditional search engines to AI assistants like Gemini and ChatGPT, your content must be structured to be "AI-readable" and highly authoritative.
Key Highlights:
Direct Answer Strategy: Lead with concise summaries to capture AI snippets.
Entity-Based SEO: Focus on topics and entities rather than just keywords.
Transparency & Trust: Verify your data to build long-term AI confidence.